Social Media 'Ice Bucket Challenge' Raises Millions For Lou Gehrig's Disease
Foundations supporting research for amyotrophic lateral sclerosis, also known as Lou Gehrig's disease, have received millions of dollars in donations thanks to a viral campaign called the Ice Bucket Challenge, in which participants post videos of themselves pouring buckets of ice water on their heads and challenging friends to do the same within 24 hours or else donate money. What do you think?
Henry Wortel
I just wish Lou Gehrig was alive to see and be utterly confused by this.
Clay Sculptor